Marymount University’s website has been honored for the second year in a row for its creativity, functionality, visual design and ease of use.
A 22nd Annual Communicator Award of Distinction was given to websites that exceed industry standards in quality and achievement. Entrants were judged by the Academy of Interactive and Visual Arts, whose members consist of media, interactive, advertising and marketing professionals from such industry giants as Disney, Microsoft and MTV Networks.
Last year MU was only one of three winners worldwide of the Gold W3 Award, which honors excellence on the web.
The website was designed and programmed by FMB Advertising. The objective was to create a contemporary communication and lead-generation vehicle that is responsive across all devices and easily navigable. The technologically advanced, user-friendly site allows for decentralized management and is updated several hundred times a week by a wide array of users.
The launch of the new website saw visits increase 45 percent over the previous year, the number of users rose by 36 percent and mobile visits increased by 91 percent.
