Fashion Merchandising B.A. Program Requirements
Major Requirements
To fulfill the requirements of the major, all students in this program will take the following coursework in a sequence determined in collaboration with a faculty advisor. All students must also fulfill Liberal Arts Core and University requirements, and some of the following courses may also fulfill those requirements.
- BILT 289 Career Exploration
- FD 111 Fashion Apparel and Accessory Coordination
- FD 251 Textiles
- FD 307 Product Development I
- FD 361 Survey of Fashion
- FD 400 Internship or BILT Field Experience
- FD 407 Product Development II
- FD 414 Fashion Show Production
- GMD 308 Web Social Media Design or VIS 224 Digital Publishing
- MA 132 Statistical Analysis
- MGT 123 The Business Experience
- MGT 211 Visual Merchandising
- MKT 230 Omnichannel Fashion Merchandising
- MKT 282 Merchandise and Planning Analysis
- MKT 301 Principles of Marketing
- MKT 319 Promotion and Digital Marketing
- MKT 360 Consumer Behavior
- MKT 440 Fashion in the Global Marketplace
- MKT 483 Senior Seminar in Fashion Marketing
- VIS 111 Intro to Color and Design
- VIS 121 Intro to Digital Tools
Fashion Merchandising Minor
Applied Arts courses are open only to declared majors and minors in the Fashion Merchandising or Fashion Design program.
Minor Requirements
- MKT 230 Omnichannel Fashion Merchandising
- MKT 282 Merchandise Planning and Analysis
- FD 361 Survey of Fashion
- 12 additional credits from the following
- FD 111 Fashion Apparel and Accessory Coordination
- FD 204 Methods in Fashion Construction
- FD 251 Textiles
- FD 307 Product Development I
- FD 407 Product Development II
- FD 414 Fashion Show Production
- MKT 301 Principles of Marketing
- MKT 211 Visual Merchandising
- MKT 310 Event Planning